I noticed the Pacifica Tribune ad for the upcoming "Treasures and Trivia" treasure hunt excursion in Pacifica, where the first team that arrives back at Pacifica Spindrift Theatre wins prizes. I recall a radio station that sponsored a similar promotional race. It was a great idea until one of the participants, in his rush to beat the others, caused a fatal traffic accident. Yes, the radio station was held liable for the accident. Any contest that rewards unsafe driving is irresponsible. Food for thought.